Spotify has just revealed its next big update, adding audio shows, video clips, smarter playlists and even a helping hand when it comes to smashing your running personal bests...

spotify news

Whether you’re eyeing up one of our Red 4G Value Bundles or whether you’re already on board, you’ll probably be well aware of one thing that really makes us stand out from the pack: Vodafone 4G comes with your choice of a Sky Sports Mobile TV, NOW TV Entertainment or Spotify Premium subscription included. And it’s the latter that just became even more awesome.

At a packed keynote event yesterday, Spotify Chief Exec Daniel Ek took to the stage to unveil some top new tricks up the music streaming giant’s sleeves. And he definitely didn’t leave mobile musos wanting…

Spotify ups the ante

Ready for the next generation of mobile music streaming? There were three key additions to the Spotify feature set in the announcement, all of which will be rolling out over the next few weeks:

1. More, more, more
First up is the service’s move into other types of content. There are already more than 30 million tracks in Spotify’s vast library, but that number’s about to be bolstered by the arrival of podcasts and videos. Clips and audio shows from partners like the BBC and TED will soon be able to be streamed alongside your favourite playlists as part of a big move into new mediums, making Spotify even more of a one-stop-shop. Stay tuned for a full list of UK sources.

2. Keeping time
Too much choice? It’s a great problem to have. To make finding something great to listen to even easier, Spotify’s about to get a lot smarter about what it shows you. Daniel Ek revealed that playlists based on the time of day will now begin appearing in the app, serving you up songs for waking up, commuting, working, working out and chilling out when the time’s right. The kinds of music you’ll find will even be based on your age and listening habits.



3. Up the tempo
Like listening to music while you pound the pavement? Spotify’s keen to position itself as a runner’s best friend by partnering with Nike+ to offer music to match your tempo. It’s pretty clever stuff: the sensors in your smartphone will tell both Spotify and the Nike+ Running app how fast you’re whizzing along and proffer a song to match, helping you keep up the pace and get the most from your workout.

All in all, it’s a great time to be a #4GMusic fan. Spotify says these new features will be rolling out on iOS and Android in the run up to June, and they’ll all be free to existing Spotify Premium subscribers. Keep your eyes peeled for that app update!

Find out more… As well as access to our future-proof new network, Our Red 4G Value Bundles bring you the choice of three top entertainment packs at no extra cost. Click here to find out more.

*Minimum term agreement and credit check apply. Entertainment: Available on Red Value Bundles and 12-month Red 4G SIM only plans (excluding Red Value 2GB Bundle and Red Starter 4G SIM only plan). Compatible device required. Sky Sports 1&2 only and Sky Sports News HQ only. Content may vary. NOW TV Entertainment Pass: available for Red Value Bundle customers. Access to the NOW TV Entertainment service will automatically renew at £6.99 per month after the initial 6/12/24 months unless cancelled. Retail price paid includes the cost of the Red Value Bundle and the NOW TV Entertainment Pass. Offer not available in conjunction with other NOW TV Entertainment Pass offers. NOW TV Account set up with debit/credit card required. 18+. UK only. Content streamed via BB/4G. Full terms at
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