The LG G Flex2 is probably unlike any phone you've seen before, because it's got a bendy, flexible body that curves to the shape of your face. Read on to find out why it's the future of phones...


Want a window into the future? The brand new LG G Flex2 is coming to Vodafone UK soon, bringing with it a 5.5-inch screen unlike anything you’ve seen before. The bendy, flexible display on the G Flex2 isn’t the only headline feature on this latest flagship, but it’s certainly what sets it apart when it comes to first impressions.


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To find out more about the G Flex2 we’ve been speaking to LG’s Andy Coughlin, and grilling him on why flexible is the new flat. Intrigued? Read on to find out what that bendy display can do for you, your pocket and your content…

Bend me, flex me…

Before we get to talking about the distinctive design of the LG G Flex2, it’s worth noting that LG hasn’t dropped the ball on the inside, either. It’s powered by a blisteringly fast Qualcomm Snapdragon 810 processor with 2.0GHz 64-bit Octa-Core CPU and 2GB of RAM; boasts 16GB of expandable storage, a 13-Megapixel camera with laser-focussing, and it all runs on the brand new Android 5.0 (Lollipop) operating system. All in all, it’s a powerful, capable and good looking package. Now, about that bendy screen…

“The LG G Flex from last year was the first time that we demonstrated our capability to offer flexible and curved displays,” says Andy. “This year, with the G Flex2, that flexible display has been scaled down to 5.5-inches in size after feedback from our customers. It’s also a much higher resolution, with a Full HD OLED offering. And of course OLED technology on a smartphone is a really exciting prospect when it comes to letting people watch video on their phones over 4G.”

LG G Flex2 angle

So what’s the thinking behind that flexibility?

“There are tangible benefits to the concept of curved,” Andy tells us. “It’s not just there because we can do it. For one thing, when you’re watching video on a curved display there’s less ambient light reflection, because it’s wrapped around a little bit. And when you’re out and about on the phone – on the busy, windy high street – the phone will actually give you a much clearer voice experience, because it’s curved around the shape of your face. There’s about a 1.5 decibel increase in the voice quality.”

And, as anyone who’s ever accidentally smashed their smartphone will be pleased to hear, the bendiness of the G Flex2’s display makes it really durable. Andy explains:

“The flexible plastic OLED display makes it far more robust… It’s also more drop resistant because it’s been designed to flex.”

“The flexible plastic OLED display makes it far more robust. If you drop the device, it’s much less likely to fall flush onto the display and it’s also more drop resistant because it’s been designed to flex… unlike some other phones out there. And there’s even more basic stuff, like when it’s in your pocket the G Flex2 is more suited to fit around the human curves, making it more comfortable to wear. So it’s not just because we can do it – there are real benefits as to why.”

To add to the G Flex2’s durability, its rear casing has been covered in a smart material that actually fixes scratches by itself:

“I call it witchcraft,” says Andy, “because if someone had said to me five years ago that they were going to give me a phone that can heal light scratches on the back from keys or coins, in two or three seconds, I’d have said they were crazy.” So how does it work?

“It’s really clever stuff,” he explains, “which uses a coating that’s very robust. When it feels pressure from something like your house keys, it won’t let them tear through the outer layer – it just dents. Then, over a very short period of time, the coating evens out. It won’t repair huge gouges, but it will repair small stuff in a matter of seconds.”

Flex is the future

With Andy keen to point out the pros of having a flexible display, we wanted to know if he thinks that this new shape represents the future for all smartphones…

“LG is pioneering this technology,” he says, “but it just makes sense. If you look back at mobile phone form factors over the last 10 years, there has been very little innovation. For many years now they’ve just been lumps of plastic and metal – rectangular blocks that you hold against your ear. None of the big manufacturers have done anything ground-breaking in years.



“But we now have clear differentiation in 2015 with this curved design, and it makes great sense to have a device that’s more contoured to our faces. So we think it’s the next logical evolution in design, but not many others have the capability to offer a curved display.”

Coming soon… The LG G FLex2 is coming to Vodafone UK very soon, so watch this space. In the meantime, you can read all about the far-flung future of flexible phone displays here.